Lumix No More Hand-Shake!

Gyrosensors detect hand-shake and an O.I.S. lens shifts to compensate, helping prevent hand-shake blur. This system is completely optical – it does not affect the CCD or image processing – so you get sharp, clear images without deterioration. Choose from two modes. Mode 1 remains ON at all times for continuous compensation. Mode 2 starts working as soon as the shutter is released to achieve a greater effect. The new LUMIX models also come with an Auto position that switches modes according to the zoom level.

No More Motion Blur!

Thanks to Intelligent ISO Control, the camera can determine whether or not the subject is moving. If it is moving, Intelligent ISO Control changes the ISO sensitivity and shutter speed accordingly. You get clear, beautiful shots with even when photographing kids who won’t stay still.

No More Under / Over Exposures!

The camera instantly analyzes the framed image and adjusts the brightness in areas that are too dark due to dim lighting, backlighting or use of the flash. Adjusting the brightness of dark areas, this produces natural images that are close to the way they actually look to the human eye. Some new models let you adjust the effect to Low, Standard or High.

Until recently, the three groups of BT service, payphone and network engineers relied on hand-held equipment and lacked the support of up-to-date technology. Without independent communications allowing access to critical data, the field workforce of 30,000 – including 15,000 mobile engineers – had to depend on customer PDSN or exchange linesto report faults, order parts and schedule repair programmes. To find an appropriate solution that would not only increase efficiency of operations, but would simultaneously improve BT’s customer-facing image, a range of notebook, palm top and laptop options were considered. It was decided that a smart, easily  portable, full-screen device would best befit the engineer’s status and work requirements. The equipment had to be rugged enough to withstand external conditions and flexible enough to customise with integrated communications facilities. A robust laptop system with individual configuration capability answered the criteria, and with ruggedness being a priority, Panasonic’s Toughbook solution offered a natural choice amongst the systems available in today’s competitive market.

Design Museum

1918
Attachment Plug

In 1918, Konosuke Matsushita rented a two-story home, establishing Matsushita Electric Devices Manufacturing Works on the first floor. In his larger workshop, Konosuke was able to expand production to include the innovative attachment plug and a two-way socket – earning the company a reputation for high quality at low prices.

1931
3-Tube Radio

Radio broadcasting was rapidly catching on in Japanese households, but the radio sets the nation was tuning in on were prone to problems. Konosuke Matsushita himself was irritated to have a programme he was enjoying cut short, and so set out to design a radio that “wouldn’t break down”.

1952
Monochrome TV 17K-531

Gearing up for the open experiment held in Kyoto before the full-blown start of Japanese TV broadcasting in 1953, a group of engineers joined forces to complete the development of the first National TV set, the 17K-531, in only two months.

Since the inception of Toyota’s Formula 1 team, Panasonic Toyota Racing, in 2001, Panasonic has been much more than just the title sponsor. By working together closely with the team Panasonic has also been able to contribute technically to the teams success in one of the most competitive sports in the world. To begin with, Formula 1 cars do not just have a turn key ignition like normal road cars – instead a laptop is needed, and it’s a Panasonic unique magnesium-encased Toughbookseries of laptops which perform this task for Panasonic Toyota Racing. A Toughbook is attached to the car, the engine is initially turned over without a spark such that it generates all the pressures in the variousystems, and the Toughbook is used to analyse that all is functioning correctly.

The Panasonic Toyota Racing garage and motorhomes are the most technologically advanced in the Paddock and contain numerous LCD and Plasma TVs. Panasonic Viera LCDs, due to their bright backlights, are used in the pit  garage to display the telemetry information collected from the car during races – vital information which needs to be shared with all engineers. Unusual for an LCD, Viera LCDs boast ultra-wide 178 degree viewing angles, meaning that there is no problem for the all the pit crew to crowd around and see it. Furthermore, the motorhome is fi lled with luxury large-screen Viera Plasma TVs – ideal for watching the races unfold in beautiful, high definition quality – and equally good for showing fi lms to help the mechanics wind-down after a hard day’s work!